Apple iPhone 15 Pro Max model to be named iPhone 15 Ultra: Analyst Mark Gurman

Highlights

• Apple analyst Ming-Chi Kuo predicts Apple will bring a major reshape to the iPhone 15 and Pro models to boost sales in mature markets. 
• Kuo also suggests that Apple would make more differentiation between the Pro models.
• Bloomberg journalist Mark Gurman suggests Apple will change the name of the iPhone Pro Max to Ultra.

After launching iPhone 14 series, the Cupertino giant is reportedly working on what comes next, the iPhone 15 series. Apple analysts Ming-Chi Kuo and Mark Gurman have shared details about this next-in-line iPhone lineup. According to Ming-Chi Kuo, Apple will bring a major reshape to the iPhone 15 and Pro models to boost sales in mature markets.

The vast difference between standard and Pro models will help Apple attract more buyers to the higher-end handsets, increasing Pro models’ shipment allocation and boosting sales prices of the entire iPhone 15 lineup phones. Further, the analyst predicts that Apple would make more differentiation between the Pro models but didn’t reveal anything in depth.

(1/2)
I believe Apple will create more differentiation between iPhone 15 Pros and iPhone 15 standard models to increase Pro shipment allocation and the new iPhone ASP.

— 郭明錤 (Ming-Chi Kuo) (@mingchikuo) September 9, 2022

Quoting Ming-Chi Kuo’s tweet, Bloomberg journalist Mark Gurman suggests Apple will change the naming scheme of the Pro Max model. The iPhone Pro Max variant will become Ultra. Apple recently launched its high-end smartwatch, Apple Watch Ultra, and Apple’s M-series chips also use a similar naming scheme: Pro, Max, and Ultra. So, we might witness an iPhone 15 Ultra model next year instead of the iPhone 15 Pro Max.

Like I said yesterday: Ultra is coming. https://t.co/IrZUBHlLN2

— Mark Gurman (@markgurman) September 9, 2022

Also Read

Forget the hype around iPhone 14! iPhone 15 Pro will be 2023's most powerful phone, according to this chipmaker

Tata to become first Indian company to build iPhones? Group in talks with Apple supplier to make iPhones in India

8 new features iPhone 14 series brings to iPhones: Dynamic Island, satellite connectivity, crash detection and more

Apple iPhone 15 series

The iPhone 15 series has made headlines in the past. So far, we have learned that iPhone 15 lineup phones will come with a 5x periscope camera and feature an under-display selfie camera with Face ID. Earlier this year, Kuo predicted that Apple could finally switch to the USB Type-C port on the iPhone 15 series instead of the Lightning port.

Besides iPhone 15 series upgrades, Kuo also has said that iPhone 15 lineup will hit production in India and China simultaneously, marking it the first time that the latest iPhone series will be manufactured simultaneously in another country outside China. If the prediction turns out true, that is.

The post Apple iPhone 15 Pro Max model to be named iPhone 15 Ultra: Analyst Mark Gurman first appeared on 91mobiles.com.

https://ift.tt/mLNQ20v
https://ift.tt/a0zHu1t